Animation and comedy
Distinctive brands with long audience lives
Franchises with specific visual identities, loyal fan communities and significant value across original and syndicated windows.
The SimpsonsFuturamaKing of the HillMalcolm in the MiddleDharma & GregModern Family
Drama and genre
High concept appointment television
Series marketed around urgency, character, mythology and event scale.
24The X FilesBuffy the Vampire SlayerAngelAlly McBealStark Raving Mad
Unscripted and first run
Personality, competition and daily viewing
Programming driven by talent, real time conversation and repeatable audience habits.
American IdolDivorce CourtOn Air with Ryan Seacrest
Campaign methods
A complete national marketing platform
The FOX system combined creative development, media investment, partner integration and platform innovation.
National mediaFranchise launchesPromax campaignsBrand integrationsAffiliate supportDigitalSocial media